Free SEO Tutorial - SEO Tutorial for Beginners
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Free SEO Tutorial - SEO Tutorial for Beginners

Free SEO Tutorial - SEO Tutorial for Beginners

SEO Tutorial for Beginners


Learn the basics to SEO Optimise Your Site, Get to the Top of Google and Increase Sales!

  • Get up to speed with the fundamentals concepts of SEO
  • Discover how to find the best keywords for your website (keyword research)
  • Find out how to increase your sites visibility in the search engine results (on page optimisation)
  • Learn how to build more authority in your niche than competitors so Google puts your at the top of the search results (Off Page Optimisation)

SEO tutorial for business owners, web designers, marketers and anyone looking to broaden their horizons with this highly paid online skill.

In this SEO tutorial for beginners, you'll learn about the Three Pillars of Powerful SEO:

  1. Keyword Research: How to find keywords that attract visitors who want to buy
  2. On Page Optimisation: How to increase your site visibility in the search engines
  3. Off Page Optimisation: How to build authority on your site using links so Google knows you have the best content for it's users.

Getting to the top of the search results is the goal of search engine optimisation because the higher you appear in the search results, the more free traffic you'll get which means more sales and more money in your pocket!

Because my goal is to get you up to speed as quickly as possible, I've been careful to make the course lectures snappy, efficient and always delivered in plain english. Throughout the course, I've also included lots of examples to help you retain the key concepts and strategies we discuss.

This SEO Tutorial for beginners is a valuable investment to make in yourself because SEO is a skill you can use for your own online ventures AND ALSO bring to table to help friends, colleagues and other business partners.

And the Bottom line is if you don't understand SEO and apply it to your business online, you're MISSING OUT on Massive amounts of free traffic from the search engines

Believe me, the only regret you're going to have is that you didn't find this course 6 months ago and get started then.

What is Search Engine Optimization (SEO)?

Search Engine Optimization (SEO) is the practice of improving a website’s content to increase its likelihood of appearing in relevant search engine results. SEO aims to increase website traffic by helping the website organically appear more often in relevant online searches.

SEO strategies for improving a website are based on the factors that popular search engines (such as Google) assess when determining which websites to display in search results.

SEO practices involve optimizing the quantity of written content across webpages, elevating the quality of content to ensure it offers clear value to audiences, and improving website performance and technical settings to make it easier for search engines to find the site.

SEO is a practice for increasing organic web traffic as opposed to paid web traffic.

What is the difference between Search Engine Optimization (SEO) and Search Engine Marketing (SEM)?

While both terms refer to promoting websites by increasing their visibility in search engine results, the main difference between Search Engine Marketing (SEM) and Search Engine Optimization (SEO) is that SEO focuses solely on strategies to help a website rank in organic (unpaid) search results.

SEO practices include improving the quantity and quality of content on websites to offer more value to audiences, with the goal to be recognized by search engines as a valuable resource and placed in relevant search results.

In the digital marketing community, SEM is often used as an umbrella term for organic and paid strategies that help a website gain more visibility in search engine results. Therefore, SEM may include SEO strategies and paid digital advertising tactics to improve a website’s placement in search engine results.

What skills do I need for SEO?

SEO professionals need a basic understanding of technical website items — such as HTML tags, META tags, page speed, lazy loading, and server-side redirects — and their importance to search engines.

Other useful skills include applying best practices and assessing websites to make recommendations for improving these factors.

While you don’t need technical skills to succeed in SEO, it helps to know how to do the technical work to improve factors that help a website load, render, and redirect smoothly.

SEO professionals also need research skills, critical thinking skills, an understanding of what makes website content high quality, and the ability to incorporate keywords into informative and creative written content.

While you don’t need advanced writing skills to succeed in SEO, it helps to know how to strategically write content for a specific goal

What are some popular SEO Tools?

There are free and paid SEO tools available for tasks like conducting keyword research, tracking keywords, measuring and analyzing website traffic, and assessing site performance.

Popular SEO tools for keyword research include SpyFu, Ahrefs, KWFinder, Ubersuggest, and Answer The Public. SEO tools for measuring and improving site performance include Google PageSpeed Insights, SEO Web Page Analyzer, SimilarWeb, and SEO Site Checkup.
Tools like Browseo and SERP Simulator allow you to view your website how a search engine would see it and preview how your site would appear in search results.

SEO professionals also use tools like Schema Creator to customize how a website appears in search results.

Requirements

  • No website or prior knowledge required.

Who this course is for:

  • This beginners course is for website owners, bloggers, startups or anyone who wants to improve their proficiency and knowledge in this vital online skill.
  • For advanced training check out my other SEO course.

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