Free SEO Tutorial - How To Do Keyword Research Like the SEO Pros
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Free SEO Tutorial - How To Do Keyword Research Like the SEO Pros

Free SEO Tutorial - How To Do Keyword Research Like the SEO Pros

How To Do Keyword Research Like the SEO Pros


Learn how to do Keyword Research step by step from the ground up like the SEO Pros.

- Define a tactical map to go after the right keywords
- Understand how to find the easy keywords to go after
- Get a basic and advanced understanding of how the pros do SEO
- Start generating massive Keyword Lists for SEO projects
- Understand how to use the top free and paid keyword tools

This is a great course if you're looking for insights on how the professionals do Keyword Research for their Search Engine Optimization projects. 

With over 4 hours of training you will learn the thought and exact process behind doing high performance keyword research. 

Learn how to use top free and paid keyword research tools for maximum impact and uncovering hidden keyword gems. Look over my shoulder in all the walkthroughs as I train you through live projects.

In this course I will walk you through the basics of Keyword Research for your first SEO project. 

Its very important that you understand how to approach researching the keywords you want to rank your website for. There's multiple factors you need to keep in mind so that you don't go after the wrong keywords either because they are very competitive or just not the right keywords for your target market.

Proper Keyword Research will help you ...

- Define your tactical map for you to execute a solid strategy. 
- Identify the “easy wins”. The low hanging fruits vs the tough ones.
- Monitor and measure results. Without a good feedback mechanism you’re shooting in the dark.
- Understand how your market thinks. Their Fears and their desires.
- Unravel mysteries in your market that will give you the competitive edge.

Go from Beginner to Advanced

You'll go from a beginner in keyword research to a high-level expert, as you are guided through module step by step.

By the end of the course, you will be able to do keyword research like the SEO gurus and build a solid foundation for your SEO projects.

You can implement every step you learn to do powerful keyword research that will form the very basis of the success behind your SEO. 

Inside the course, you'll learn how to:

- Why proper is Keyword Research Important?
- The What, Why and How of Keyword Research
- Identifying Related Niches in your Market
- How to Brainstorm the Right Way
- Goolge Search Operators and How To Use Them
- The Best Free and Paid Tools to help in your Keyword Research
- How To Sort out and Group Your Keywords for your SEO Projects
- Learn the exact process behind doing effective keyword research
- Understand what the top tools in the market are and how to use them effectively
- Learn how to avoid bad keywords
- Learn how to identify low hanging fruits (easy keywords) for quick rankings
- Learn how to mine keywords from various tools
- Learn how to clean up your keyword lists and start grouping your keywords for your project
- Learn what keyword metrics you need while analyzing your keywords
- Get a high level overview of using cross-over niches to unearth even more keywords and hidden gems

If you're struggling with SEO, then you need to begin with choosing the right keywords to target. Get this step wrong and you can end up wasting months of hard work.

Join me as I walk you through the right approach in a step by step manner, and of course feel free to pick my brain and ask me any questions along the way.

You'll also get:

✔ Lifetime Access to The Course
✔ Fast & Friendly Support in the Q&A section
✔ Udemy Certificate of Completion Ready for Download
✔ A 30 Day "No Questions Asked" Money Back Guarantee!

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Discover how understanding SEO strategies can help your website rank higher and get more clicks. Whether you’re interested in search engine marketing or becoming an SEO professional, Nixon features a variety of courses taught by top-rated instructors to help you achieve your goals.

What is Search Engine Optimization (SEO)?

Search Engine Optimization (SEO) is the practice of improving a website’s content to increase its likelihood of appearing in relevant search engine results. SEO aims to increase website traffic by helping the website organically appear more often in relevant online searches. SEO strategies for improving a website are based on the factors that popular search engines (such as Google) assess when determining which websites to display in search results. 

SEO practices involve optimizing the quantity of written content across webpages, elevating the quality of content to ensure it offers clear value to audiences, and improving website performance and technical settings to make it easier for search engines to find the site. SEO is a practice for increasing organic web traffic as opposed to paid web traffic, meaning SEO strategies are designed to help a website rank in search engine

What is the difference between Search Engine Optimization (SEO) and Search Engine Marketing (SEM)?

While both terms refer to promoting websites by increasing their visibility in search engine results, the main difference between Search Engine Marketing (SEM) and Search Engine Optimization (SEO) is that SEO focuses solely on strategies to help a website rank in organic (unpaid) search results. 

SEO practices include improving the quantity and quality of content on websites to offer more value to audiences, with the goal to be recognized by search engines as a valuable resource and placed in relevant search results. 

In the digital marketing community, SEM is often used as an umbrella term for organic and paid strategies that help a website gain more visibility in search engine results. Therefore, SEM may include SEO strategies and paid digital advertising tactics to improve a website’s placement in search engine results.

What skills do i need for SEO?

SEO professionals need a basic understanding of technical website items — such as HTML tags, META tags, page speed, lazy loading, and server-side redirects — and their importance to search engines. Other useful skills include applying best practices and assessing websites to make recommendations for improving these factors. 

While you don’t need technical skills to succeed in SEO, it helps to know how to do the technical work to improve factors that help a website load, render, and redirect smoothly. SEO professionals also need research skills, critical thinking skills, an understanding of what makes website content high quality, and the ability to incorporate keywords into informative and creative written content. 

What are some popular SEO tools?

There are free and paid SEO tools available for tasks like conducting keyword research, tracking keywords, measuring and analyzing website traffic, and assessing site performance. Popular SEO tools for keyword research include SpyFu, Ahrefs, KWFinder, Ubersuggest, and Answer The Public. SEO tools for measuring and improving site performance include Google PageSpeed Insights, SEO Web Page Analyzer, SimilarWeb, and SEO Site Checkup. 

Tools like Browseo and SERP Simulator allow you to view your website how a search engine would see it and preview how your site would appear in search results. SEO professionals also use tools like Schema Creator to customize how a website appears in search results. Popular platforms for SEO management (which often feature a combination of keyword research and wider analysis tools) include SEMrush, Google Search Console etc.

Requirements

- Basic Understanding of SEO Terminology
- Access To Setup Free Google Adwords Account
- You must have a SEO project in mind so you can practice

Who this course is for:

- Beginners and Intermediate Level SEOs
- People confused on how to approach keyword research for SEO
- Anyone looking to extend their Keyword Research Skills for SEO
- Doing Client SEO? This will help you with Keyword Research
- Those having trouble picking the right keywords to target
- Those who want to master the top keyword tools

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